

RETAIL – E&S
Since 2006, Donald has been integral to the growth of e&s, a family-owned retail business that expanded from three stores in Victoria to a multi-state network of over 14 stores.
His roles have included:
● Advisor to the Board and Sinclair family
● Financial Controller, CFO, COO
● Currently: Head of Property—responsible for the selection, design and delivery of new stores
Donald played a pivotal role in:
● Streamlining accounting and treasury functions to take the business from 3 stores to 10
● Advising the board on business and family financial matters
● Structuring family shareholder buyout
● Negotiating the purchase of the Elite Appliances Vic business
● ERP System selection committee
● Steering the business as interim COO after restructure post 50/50 family ownership
● Delivered the sale of e&s to JB Hi-Fi Ltd,and managing the due diligence process
● Delivering the site selection, design and construction of new stores of
○ Moorabbin
○ Chadstone
○ Geelong
○ Noble Park DC and Head Office
○ Elite Stores rebranding ○ Preston
○ ACT Store
○ Chadstone Expansion
○ Clayton Clearance Centre
○ Epping
○ Mornington
With deep understanding of customer experience, supplier partnerships, and the financial architecture of retail, Donald brings proven insight to one of the toughest industries.